EAN | 9780199557448 |
Category | Brands & Corporate Identity |
Last Scan | Aug 2 2024 at 1:20 AM |
Description |
Introduction to Marketing provides an accessible introduction to the principles of marketing, presenting a theoretical foundation and illustrating the application of the theory through a wealth of case studies.
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Barcode |
Introduction to Marketing: Theory and Practice Adrian Palmer Author
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Introduction to Marketing: Theory and Practice
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Introduction to Marketing: Theory and Practice
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What is a 21st Century Brand?: New Thinking
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