EAN 9781592408092

The Glitter Plan: How We Started Juicy Couture for $200 and Turned It Into a Global Brand

EAN 9781592408092
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EAN 9781592408092
MPN black & white illustrations, colour illu
Category Entrepreneurship
Last Scan Jul 9 2024 at 2:08 AM
Description
Part memoir, part business manual, and 100% juicy--the inside story of Juicy Couture, one of the most iconic brands of our times While working together at a Los Angeles boutique, Pamela Skaist-Levy and Gela Nash-Taylor became fast and furious friends over the impossibility of finding the perfect T-shirt. Following their vision of comfortable, fitted T-shirts, they set up shop in Gela's one-bedroom Hollywood apartment with $200 and one rule: Whatever they did, they both had to be obsessed by it. The best friends' project became Juicy Couture.
Barcode EAN 9781592408092
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